Hook, which is a new VoIP phone company in Canada, is betting that you and your friends would love to have free phone service, in exchange for a little social networking. Hook’s marketing plan, involves customers entering the names and contact information of their friends and family when they sign up for service, and if friends and family sign up too, then the customer who brought them on board gets free phone service .

Here: the explanation from Hook’s website:

Try out hook for free! You only pay after you are 100% satisfied.
hook™ is about getting free phone service for Life and earning incredible rewards for telling people about hook™. It costs $150 to join hook (you only pay after you have tried it and are completely satisfied). Then you start telling your friends about hook™. When they sign up you get years of free phone service and $50 for each of them to spend on hook™ rewards. We call this “hooking”. hook™ uses VoIP technology so we will ship you a hook™ telephone adapter for use with your home telephone.

So, if the idea of Hooking for free phone service has ever crossed your mind, this is the perfect deal for you. LOL